Excellent point made by Slog threaders overnight, that we need a hashtag page for Twitter, and one, timed big-pulse tweet to get this trending if we can. Can we please all try and do the following:

1. Adopt the image below in any communication about this:

2. For tweeting purposes, can we make the hashtag #TescoTricks, then if you have  a specific example, it follows logically. (Try always to url to The Slog or any specific article you find.)

3. The timed tweet to be at 9.45 am tomorrow.

4. I will register a new Twitter account, Shop Tesco Tricks. UPDATE: THIS IS NOW ACTIVE – FOLLOW LINK – http://twitter.com/#!/Slogtesco

Don’t be discouraged if this initial activity doesn’t trend immediately – it probably won’t. But during Monday, for those with some time, can we all go and find a Tesco Trick? Then we can coordinate another tweet for Tuesday at 9.45am, but with each Slogger using his or her example.

Thanks for your cooperation. Remember that I spent 2008 being told nobody would pick up the Gordon Brown bonkers story, but they did. And also I spent much of 2010 being told Newscorp would never be affected by the hacking scandal. Ignore any drain trolls you find – as Churchill said, “Just keep buggering on”.